In summation, in-person sales are extremely difficult to predict. They can be tiring and require a ton of behind the scenes work most patrons will never even notice. I spent about two weeks before my shows checking inventory, preparing displays and packing everything. We arrive several hours before open and stay after close. Joy does come from interactions and leads for future sales, but I have paid to be there and I have a number in my mind that I am hoping to sell to feel like the day was a financial success. So even though I do find it is good to go live sometimes, it is sure a heck of a lot easier to sell from the comfort of my home studio!
Join me for a field trip to local family owned and operated Halligan's Greenhouse in Thompsontown, Pennsylvania, USA. Learn the story behind the business, why I love it and enjoy a short video of the outing with planting demonstration.